McDonalds

Why Australia started turning on McDonald’s

I was mildly surprised and, yes, I admit, more than a little pleased to read of fast-food giant McDonald's sales going backwards here in Australia. Last month, at an investment seminar in the US, McDonald's global chief executive and president Don Thompson warned investors that “lower levels of spending in Australia and cut-throat competition among [...]

By |2013-08-19T10:27:16+10:00August 19th, 2013|Categories: Society & Culture|Tags: , , , , , , |0 Comments

Macca’s website breached ad rules

CHILDREN'S advocates are claiming a victory in the fast-growing world of online marketing to kids, with McDonald's found in breach of industry standards over a website.  The Advertising Standards Bureau upheld the Cancer Council's complaint about the Happy Meal website, finding that it had breached several clauses of the voluntary code for advertising to children, [...]

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